Director of Digital & Loyalty Marketing

Company Introduction If you're friendly and dependable and you like to work with terrific guests, we'd love to talk about an opportunity on our team! Coborn's, Inc. is a fast-growing employee-owned grocery retailer located in the Midwest. Our grocery store formats include Coborn's, Cash Wise, Marketplace Foods, Hornbacher's, Tadych's Marketplace Foods, and Sullivan's Foods and we offer unique online grocery home delivery services through our CobornsDelivers and Cash Wise Delivers locations. Coborn's, Inc. also owns and operates liquor stores under the Coborn's Liquor, Cash Wise Liquor, Andy's Liquor and Captain Jack's brands. Additionally, our fuel and convenience division, pharmacy, in-house grocery warehouse and distribution center, in-house Central Bakery, in-house Fresh Foods Commissary, and Tops Cleaners are significant assets to our operations. We also have a handful of other retail entities in the markets where the fit is right: Little Dukes, Ace Hardware, Country Floral Gifts & Greenhouse, Caribou Coffee, Dunn Bros Coffee, and Erbert and Gerbert's. Overview Due to an exciting promotion on the Coborn's, Inc. Marketing team, we are hiring for a Director of Digital and Loyalty Marketing! If you embrace change and growth and have a "Bring It" everyday attitude, we'd love for you to join our team! As the Director of Digital and Loyalty Marketing, you will spearhead digital marketing initiatives and help drive our company's continued growth! This position is responsible for developing and leading a comprehensive digital marketing and loyalty rewards program through promotion design, brand alignment, and, an outreach plan to increase visibility, traffic, and engagement. With the guidance and support of company leadership, you will develop and deploy effective promotionstrategies to drive new customer adoption, provide insights on strategic marketing decisions, and manage customer performance metrics initiatives. We are searching for a highly analytical marketing professional who enjoys rolling up their sleeves and driving results. This position will work closely with the marketing, finance, merchandising, operations, e-commerce, and IT teams to drive sales and overall growth! Aside from leading the exciting digital and loyalty marketing initiatives, you will also serve as a Coborn's, Inc. Ambassador - responsible for building relationships with Coborn's, Inc. team members, vendors, and stakeholders to design and implement targeted marketing offers and tactics to drive sales throughout the organization. Under the direction of the Senior Vice President of Marketing & Communications, you will provide leadership, support, and guidance to our talented digital and social marketing team members. If you are passionate about Digital and Loyalty Marketing and are excited about the REMARKABLE grocery industry, apply today! Requirements Regularly, you can expect to: Collaborate closely with internal teams to craft compelling propositions that deliver value to the guests, influence, create, and execute program roadmap. Lead and support shopper marketing programs with vendors in partnership with merchandising teams to optimize new revenue streams through targeted digital marketing programs. Support the business with timely insights and data analytics that inform and optimize decisions across digital and loyalty functional areas including Strategy, Product Management, Digital Experience, Marketing, and Guest Behavior to enhance basket size and profitability. Evaluate and analyze programs, guest behavior, program revenue performance, and marketing activities, providing recommendations for improvement and evolution to drive incremental growth. Lead by example to create a culture that engages employees, and builds team spirit and morale through recognition, accountability, coaching for talent development, and urgency. Develop a high-performing team to create and maintain effective succession plans. Train, coach, and mentor on how to drive results through consistent executional excellence of company standards, promotional excitement, product knowledge, data analysis, and guest service. Provide inter-company communications with merchandising, marketing, and company leadership stakeholders on programs and campaign results and communications with analysis results, competitor insights, etc. Develop and maintain dashboards and reporting tools that provide insights and reporting regarding guest purchase patterns and spending. Lead, assist, and support the staff and individual stores in understanding and interpreting customer analysis and competitor insights. We believe that building a team of people with different backgrounds, beliefs, experiences and perspectives inspires fresh thinking and opens us up to new possibilities. We are an What's In It For Me Our remarkable employees strive to inspire happiness, healthy living and simplicity one guest at a time. With a vibrant and fun work environment, ongoing opportunities for career growth, and generous benefit packages, Coborn's offers a bright future for all employee owners. We're proud to offer a variety of benefits to both our full-time and part-time employees including: A 10% Employee Discount (for the employee and their immediate household) and if you work at a location with a coffee shop, you'll receive a discount there too! Get Paid Daily with DailyPay - for employees who would like access to their pay before payday, we offer this great benefit! Paid Time Off (PTO/Vacation) Paid Floating Holidays & 1 - time for hours worked on a company-recognized Holiday! Paid Military Leave Employee Health & Wellness Programs, Challenges and Resources - to assist our team members live a life of wellbeing! Employee Assistance Program (EAP) - unlimited phone access to legal, financial, and work-life services and up to five free in-person counseling sessions, per situation/issue, per year. Tools, resources and opportunities for Career Growth & Development 401(k) plan options - we also match up to 20% of the first 5% contributed Participation in our Employee Stock Ownership Program (ESOP) - yes, we're employee-owned. Our team members benefit from the success of the company through this company-sponsored benefit! Additional Voluntary Benefits - such as Vision, Accident and Critical Illness Insurances If you're hired or promoted into a full-time position with our company, you will also be eligible for: Medical & Dental Insurance, Health Savings Account (HSA), Flexible Spending Account (FSA), Tuition Reimbursement, Adoption Reimbursement, Paid Family Caregiver Leave, as well as company-sponsored Term Life Insurance, Accidental Death & Dismemberment Insurance, and Short-Term & Long-Term Disability Insurance! As a member of our team, you can also expect: Flexible scheduling - We understand that many of our employees are trying to juggle school, practice, family time, errands and personal hobbies, all with only about 16 hours of awake time in a day. Recognition - We celebrate a culture of recognition, encouraging employees to recognize and thank one another for remarkable behavior. We even have an app for that! Growth Opportunities - We're always looking for motivated, high-potential employees who want to be part of our next generation of leaders! There are opportunities to grow within our company to positions you may not yet even know exist. Coborn's, Inc. offers a variety of development programs for employees who want to grow their careers with us. Our culture celebrates employee ideas and encourages creative innovations. We're growing, learning, and overflowing with energy. In a dynamic atmosphere that welcomes diversity, we are investing in... For full info follow application link. EEO/AA Employer - All qualified individuals, including minorities, females, veterans and individuals with disabilities are encouraged to apply.