GENERAL SUMMARY The visual communications specialist is responsible for the creation of all visual assets for DeZURIK s corporate identity, brands and products along with ensuring adherence to our branding guidelines. This position will tell DeZURIK s story through visual mediums such as print, video, digital and animation. By collaborating with others in the organization, this individual will ideate concepts, produce end-to-end multi-media content that supports our brand campaigns, marketing initiatives, sales collateral, product guidelines and special projects. PRINCIPAL DUTIES AND RESPONSIBILITIES (ESSENTIAL FUNCTIONS) Collaborates with sales and marketing team members, as well as subject matter experts, to produce engaging visual content that strongly communicates core brand narrative, goals and concepts. Understands the target audience for our marketing efforts and designs visually appealing assets that drive results for the campaign. Illustrates concepts by designing examples of art arrangement, size, type size, color and style and gaining approval from all necessary parties involved. Work with digital marketing manager to develop the creative needs for our digital assets such as our website, video, social media presence and online campaigns. Presents and communicates design and design goals to teammates and peers in the organization. Lead our video and photography efforts for the organization, including concepting, shooting, editing, and finalizing videos and photos. Applies and updates existing brand standards to accommodate new products and campaigns and ensures alignment with our corporate brand. Ensure goals and objectives are met on time and within budget. EDUCATION AND EXPERIENCE Minimum of Associates in Arts with emphasis in graphic design or related degree with BS degree preferred. Minimum of 2 years experience in graphic design related function. Proven working experience collaborating with internal or external customers. Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate Experience in photography, video editing and digital marketing design. High proficiency in the Adobe Creative Suite and Microsoft Word and PowerPoint. High level of modern video editing, delivery and compression techniques. Knowledge in operating, maintaining and troubleshooting video, audio and lighting equipment. Strong understanding of fundamental design, sense of color, typography and composition. Excellent organizational and communication skills. Ability to manage multiple tasks at the same time with minimal supervision PHYSICAL DEMANDS Normal office environment. WORKING CONDITIONS Normal working conditions. Stress may result from workload and meeting schedules. Some travel may be required for video shoots or photography work. DISCLAIMER The above statements are intended to describe the general nature and level of work being performed by people assigned to this classification. They are not intended to be construed as an exhaustive list of all responsibilities, duties and skills required of personnel so classified. QUALITY Quality encompasses all aspects of DeZURIK, Inc. s business, and every employee shares the responsibility to prevent the occurrence of any nonconformity relating to product, process and the quality system. All employees have an obligation to identify and record any such nonconformity, and, through designated channels, initiate and recommend solutions. DeZURIK, Inc. is an Equal Opportunity Employer of Minorities, Females, Protected Veterans, and Individuals with Disabilities.
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